Work With The Haefer Group to Take
Advantage of Our Experience in Creating Member Value |
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The Haefer Group, Ltd. (THG) is a marketing strategy consulting firm, founded in 1997. We are consultants to Associations who want to strengthen their membership offer, their value proposition, and improve their performance - all to better serve their members!
In addition to consulting with numerous clients over the last ten years, the THG principals have Association staff experience, giving a unique perspective, personal knowledge, experience and success in dealing with the global challenges facing our association community. Those issues include:
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Relevancy
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Generational Issues
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Membership Attrition
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Competition
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Creating/Maintaining Membership Experience
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Understanding the Value Proposition
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Understanding Brand Management
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Determining ROI
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Developing Non-Dues Revenue
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