Providing Members Value = Successful Organizations
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Work With The Haefer Group
Take Advantage of Our Experience in Creating Member Value
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The Haefer Group, Ltd. (THG) is a membership marketing consulting firm, founded in 1997. We are consultants to Associations who want to strengthen their membership offer, their value proposition, and improve their performance - all to better serve their members!
In addition to consulting with numerous clients over the last thirteen years, the THG principals have Association staff experience, giving a unique perspective, personal knowledge, experience and success in dealing with the global challenges facing our association community in a recessionary economy. We can help answer these questions...
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Is your organziation still relevant?
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Are you addressing generational issues within your membership?
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Are your members renewing at their prior rates?
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Are you still acquiring new members?
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Who is your real competition? Social networking sites?
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Are you engaging your members?
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Is your mix of dues and non-dues revenue the right one?
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Have you looked at the return on investment for your programs and services?
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Are you integrating your social media with your traditional marketing efforts?
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